by evezzetti | Jun 22, 2012 | Uncategorized
We often have clients come to us with a very specific goal in mind. They may ask us to create a website that “looks better” or a pay-per-click campaign, or perhaps a presence on social media. And although we accommodate their request (and more importantly,... Read More
by evezzetti | Jun 15, 2012 | Uncategorized
Sounds harsh? Well, it might be – but truth often is. And the truth is human beings are slightly selfish. When we need something, whether a good or service, it is about US. Our needs. And that’s is why so much marketing content fails. When your customer is... Read More
by evezzetti | Jun 11, 2012 | Uncategorized
I’ve been helping our clients create business social media profiles for a few years now. Just within the past 3 years, the amount of businesses who ask for this service have increased, asking for us to set up their profiles, and further, to brand them and start... Read More
by evezzetti | Jun 4, 2012 | Uncategorized
Perhaps you’ve heard the expression “content is king.” That has always been true, and is more true today in the Internet-based 24-7 world we live in. And that content is the foodstuff of websites. We’ve mentioned how websites are “living documents” and must be... Read More
by evezzetti | Jun 1, 2012 | Uncategorized
Not more than a couple of months ago, search engine marketers were advising their clients that they needed to give more consideration to Google Places as a local search strategy. Google Places was one of the pieces of the puzzle that businesses could use to optimize... Read More
