by evezzetti | Jul 17, 2013 | Marketing through SEO, Uncategorized
Video or Podcast: Which is Right for Your Business? Video or Podcast: If you are a business owner it is no longer a question of whether you should invest in internet broadcast such as YouTube or a Podcast. The only question is: which is right for your business? Don’t... Read More
by evezzetti | Jul 9, 2013 | Marketing through Social Media, Uncategorized
What Your Social Media Photo Says about You Maybe you think that photo of you and the grinning kids at the beach shows your “fun side.” Maybe you think a sardonic smile and half-wink makes you look sophisticated. The truth about Social media profile... Read More
by evezzetti | Jun 26, 2013 | Marketing through Social Media, Marketing your Content, Uncategorized
Blogging: The Rule of Authority On or off-line, people trust, follow, and share the wisdom and content of those they feel have greater authority than themselves. As children we accepted the authority of our parents, babysitters, teachers, the police, and clergy. When... Read More
by evezzetti | Jun 24, 2013 | Blogging Creation Services, Marketing Strategy & Plans, Marketing your Content
How to Make Google Like Your Blog and Rank it Higher Part of Google’s Matt Cutts blogging presentation at a recent Word Camp shed light on how Page Ranking works, and how to make your blog relevant to your readers as well as to Google. In case you are new to the... Read More
by evezzetti | Jun 21, 2013 | Marketing through SEO, Marketing Through Website Design, Uncategorized
Do Stock Images Hurt your Website Rankings? Adding images to your website is a good thing. From the reader’s perspective, images help people connect to your words and add visual interest. Meanwhile, the SEO industry and web developer community has been questioning... Read More
by evezzetti | Apr 9, 2013 | Uncategorized
In Honor of Ron Current’s Retirement Every business in Shelby Township, Utica, and the Sterling Heights region knows Ron Current, who retires this week from his post as Vice President of the Sterling Heights Regional Chamber of Commerce and Industry. In his... Read More
by evezzetti | Apr 2, 2013 | Uncategorized
Macomb County Businesses Honor Retiring Champion Ron Current Ron Current When Ron Current retires as Vice President of the Sterling Heights Regional Chamber of Commerce and Industry on April 11, 2013, the face of business and industry in Macomb County will change... Read More
by evezzetti | Apr 1, 2013 | Marketing through Social Media
Your Words are your Reputation It used to be that reputations were ruined by pencil scrawls on public bathroom walls, or derogatory notes passed in class. A single word or phrase could destroy your life – but that is ancient history, right? Not so. Every post on your... Read More
by evezzetti | Mar 21, 2013 | Marketing through SEO
Reading Between a Spammer’s Lines Every so often I get an email from a client saying, “Hi Erin, do you know anything about this?” with a questionable website contact form attached. They want to know if the message is legitimate. Perhaps it is a side effect of my... Read More
by evezzetti | Mar 21, 2013 | Marketing Through Website Design, Uncategorized
Website Liability: Get Smart on Security With ownership comes liability, whether the thing you own is a house, a car, or a website. Yes, as the owner of a website, you assume liability – but it’s not something to fear. Just as you take steps to keep your wallet,... Read More