by evezzetti | Aug 3, 2012 | Uncategorized
Some of our recent blog posts have emphasized the need to get your web presence up and running – today – with some tips on how to write your content. But when you are thinking about how to market your product or service, you need to consider your location. Just as in... Read More
by evezzetti | Aug 1, 2012 | Uncategorized
For those of us in the business of helping other businesses grow their revenue, it is mind boggling to see the number of small businesses that still do not have a website. According to Google, 97% of the population surfs the web for products and services, yet 59% of... Read More
by evezzetti | Jul 30, 2012 | Uncategorized
In the first installment of this two-part article, we looked at five suggestions on how to have happy employees. Here, I’ll wrap up with the last five tips: Recognize their contributions and achievements. Nothing will “motivate” an employee more than being... Read More
by evezzetti | Jul 27, 2012 | Uncategorized
I am often asked by small business owners what they can do to “motivate” their employees to perform better or to make them more loyal to the company. I have to be careful when answering this question, because most business owners either don’t like the answer, or want... Read More
by evezzetti | Jul 25, 2012 | Uncategorized
A picture says a thousand words, the old saw goes. And this truism can make or break your marketing efforts, be it web design or paper brochures. In my decades-long adventure as a writer and editor, it always seemed to me graphics were the biggest hangup in meeting... Read More