by evezzetti | Jun 11, 2012 | Uncategorized
I’ve been helping our clients create business social media profiles for a few years now. Just within the past 3 years, the amount of businesses who ask for this service have increased, asking for us to set up their profiles, and further, to brand them and start... Read More
by evezzetti | Jun 1, 2012 | Uncategorized
Not more than a couple of months ago, search engine marketers were advising their clients that they needed to give more consideration to Google Places as a local search strategy. Google Places was one of the pieces of the puzzle that businesses could use to optimize... Read More
by evezzetti | May 28, 2012 | Uncategorized
It is no secret that the starting point for any effective marketing campaign is to identify and reach your ideal target audience. Marketers have been doing this for decades. The explosion of online marketing has caused a renewed interest in how narrowly marketers... Read More
by evezzetti | May 24, 2012 | Uncategorized
This past week has been a whirlwind of hype around the Facebook IPO. There has been an intense media following of what the stock would go for in its first day of trading. As this multi-billion dollar feeding frenzy unfolded, I kept asking myself, how is Facebook... Read More
by evezzetti | May 18, 2012 | Uncategorized
The Knowledge Era takes a giant step forward I just completed the design and teaching of the inaugural Search Engine Optimization for the Web class at Macomb Community College. One of the points I regularly made was that the web and search engine optimization (SEO) is... Read More
