by evezzetti | Dec 27, 2012 | Marketing your Content, Uncategorized
How to Write Gourmet Blog Posts Well-crafted, relevancy-rich blogs are like gourmet meals: they’re served up in stages. Attention spans are short. Demand for relevancy is high, and everyone needs a bit of time to digest one course before going on to the next. The... Read More
by evezzetti | Dec 4, 2012 | Marketing Your Business, Uncategorized
How to Be a Small Business with a Big Presence in the “D” Building a reputation as a “player” in the metro Detroit business community has been a small-business challenge for years, but it needn’t stay that way, says Kelly Oles, Corporate Partnership Development... Read More
by evezzetti | Nov 9, 2012 | Marketing through Social Media, Marketing your Content, Uncategorized
Blog Your Way to Social Media Stardom Ever since sites like WordPress were birthed, people have been launching blogs and linking to them in their social media networks. Or at least they do it for a while. Then the blogger runs out of topics, moves to a new job, or... Read More
by evezzetti | Oct 9, 2012 | Marketing through Social Media, Uncategorized
The Black Hole of Social Media For many businesses, social media is just a black hole, a virtual money pit, unless there is a strategy behind it that drives web traffic and lead generation. It’s a money pit because every hour you invest in it is money out the... Read More
by evezzetti | Oct 8, 2012 | Consulting for Business, Uncategorized
Rating Your Website Customer Service If you’re like most business owners, you’ll probably rate your phone and in-person customer service as “pretty good.” Customers are, of course, a high priority. Now, how about the quality of customer service on your website? I... Read More
