by evezzetti | May 27, 2025 | Digital Marketing, Marketing through Social Media, Marketing your Content
Who’s your audience? How do they engage digitally? What kind of communications would reach them? These are questions that should be answered and revisited often. As digital marketing evolves, so do our audiences. Where, how, and what reaches current and desired... Read More
by evezzetti | Jan 4, 2025 | Consulting for Business, Digital Marketing, Marketing Strategy & Plans, Marketing through SEO, Marketing through Social Media, Marketing your Content, Uncategorized
Wisdom can come from the strangest of places. Not exactly present in the moment, some words jumped out of the device that sat on my kid’s lap as we made our way to yet another activity. It went something like “start small, you’ll be big soon enough.” I fought the urge... Read More
by evezzetti | Jul 9, 2013 | Marketing through Social Media, Uncategorized
What Your Social Media Photo Says about You Maybe you think that photo of you and the grinning kids at the beach shows your “fun side.” Maybe you think a sardonic smile and half-wink makes you look sophisticated. The truth about Social media profile... Read More
by evezzetti | Jun 26, 2013 | Marketing through Social Media, Marketing your Content, Uncategorized
Blogging: The Rule of Authority On or off-line, people trust, follow, and share the wisdom and content of those they feel have greater authority than themselves. As children we accepted the authority of our parents, babysitters, teachers, the police, and clergy. When... Read More
by evezzetti | Apr 1, 2013 | Marketing through Social Media
Your Words are your Reputation It used to be that reputations were ruined by pencil scrawls on public bathroom walls, or derogatory notes passed in class. A single word or phrase could destroy your life – but that is ancient history, right? Not so. Every post on your... Read More
by evezzetti | Jan 11, 2013 | Marketing through Social Media, Uncategorized
You built your business FB page in order to engage with customers and prospects, right? There’s an entire generation – the Millennials – who are finishing their education and becoming adult consumers, right? And how do you think they are engaging... Read More