by evezzetti | Jul 25, 2012 | Uncategorized
A picture says a thousand words, the old saw goes. And this truism can make or break your marketing efforts, be it web design or paper brochures. In my decades-long adventure as a writer and editor, it always seemed to me graphics were the biggest hangup in meeting... Read More
by evezzetti | May 16, 2012 | Uncategorized
Get results with websites based on audience research, not on opinions As a new web designer, my workflow was typical of a freelancer. My designs were reflective of the client’s preferences. I asked questions like: “What colors do you like?” “Could you point me to some... Read More
