by evezzetti | Dec 11, 2012 | Marketing Your Business, Uncategorized
Fear versus Inspiration in Sales Find their pain and exploit it… that’s the basis of most sales training programs. Find their pain, find their fear, and get them at the gut. Yes, it’s true. Going for the gut increases your sales. And the question remains: Do you... Read More
by evezzetti | Dec 4, 2012 | Marketing Your Business, Uncategorized
How to Be a Small Business with a Big Presence in the “D” Building a reputation as a “player” in the metro Detroit business community has been a small-business challenge for years, but it needn’t stay that way, says Kelly Oles, Corporate Partnership Development... Read More
by evezzetti | Nov 21, 2012 | Uncategorized
When 18-year-old Faris Alami arrived in America in 1990, he was fleeing Sadam Hussein’s invasion of Kuwait. Faris and his family were stateless Palestinians residing in a Kuwaiti border town. Fortunately, he was welcomed to America by a cousin residing in Arizona.... Read More
by evezzetti | Nov 9, 2012 | Marketing through Social Media, Marketing your Content, Uncategorized
Blog Your Way to Social Media Stardom Ever since sites like WordPress were birthed, people have been launching blogs and linking to them in their social media networks. Or at least they do it for a while. Then the blogger runs out of topics, moves to a new job, or... Read More
by jmcelyea | Jul 30, 2012 | Uncategorized
In the first installment of this two-part article, we looked at five suggestions on how to have happy employees. Here, I’ll wrap up with the last five tips: Recognize their contributions and achievements. Nothing will “motivate” an employee more than being... Read More
