by evezzetti | Dec 21, 2012 | Consulting for Business, Marketing Your Business, Uncategorized
Contentment in 2013 Dear Friends: As we turn our faces and thoughts and actions to the New Year, we are reminded that there are few things truly valuable in this world and this life. Contentment is one of them. The essay below was written by Napoleon Hill many years... Read More
by evezzetti | Dec 11, 2012 | Marketing Your Business, Uncategorized
Fear versus Inspiration in Sales Find their pain and exploit it… that’s the basis of most sales training programs. Find their pain, find their fear, and get them at the gut. Yes, it’s true. Going for the gut increases your sales. And the question remains: Do you... Read More
by evezzetti | Dec 4, 2012 | Marketing Your Business, Uncategorized
How to Be a Small Business with a Big Presence in the “D” Building a reputation as a “player” in the metro Detroit business community has been a small-business challenge for years, but it needn’t stay that way, says Kelly Oles, Corporate Partnership Development... Read More
by evezzetti | Nov 21, 2012 | Uncategorized
When 18-year-old Faris Alami arrived in America in 1990, he was fleeing Sadam Hussein’s invasion of Kuwait. Faris and his family were stateless Palestinians residing in a Kuwaiti border town. Fortunately, he was welcomed to America by a cousin residing in Arizona.... Read More
by evezzetti | Nov 9, 2012 | Marketing through Social Media, Marketing your Content, Uncategorized
Blog Your Way to Social Media Stardom Ever since sites like WordPress were birthed, people have been launching blogs and linking to them in their social media networks. Or at least they do it for a while. Then the blogger runs out of topics, moves to a new job, or... Read More
by evezzetti | Oct 9, 2012 | Marketing through Social Media, Uncategorized
The Black Hole of Social Media For many businesses, social media is just a black hole, a virtual money pit, unless there is a strategy behind it that drives web traffic and lead generation. It’s a money pit because every hour you invest in it is money out the... Read More