by evezzetti | Sep 23, 2025 | Digital Marketing, Digital Marketing, Marketing Strategy & Plans, Marketing your Content
Artificial Intelligence. To many, it can be daunting and even threatening as a job-taker that takes out the human creativity many digital marketers perfect to draw attention and connect with audiences with well-thought-out content and strategies. It’s true that AI is... Read More
by evezzetti | Aug 6, 2025 | Digital Marketing, Marketing Strategy & Plans, Marketing your Content
Inbound marketing is an intuitive approach that seeks to understand what, when, and how messaging can solve problems and attract customers to relevant content. It works organically by attracting potential customers to your clients’ businesses through helpful content... Read More
by evezzetti | May 27, 2025 | Digital Marketing, Marketing through Social Media, Marketing your Content
Who’s your audience? How do they engage digitally? What kind of communications would reach them? These are questions that should be answered and revisited often. As digital marketing evolves, so do our audiences. Where, how, and what reaches current and desired... Read More
by evezzetti | Feb 4, 2025 | Digital Marketing, Marketing Strategy & Plans, Marketing your Content
In the beginning of our digital marketing partnership, there’s often either a barrage of ideas or an overwhelming need for a “fresh approach.” Listening to your issues or desires is an important step that can develop a cohesive strategy and shape how your story gets... Read More
by evezzetti | Jan 4, 2025 | Consulting for Business, Digital Marketing, Marketing Strategy & Plans, Marketing through SEO, Marketing through Social Media, Marketing your Content, Uncategorized
Wisdom can come from the strangest of places. Not exactly present in the moment, some words jumped out of the device that sat on my kid’s lap as we made our way to yet another activity. It went something like “start small, you’ll be big soon enough.” I fought the urge... Read More
by evezzetti | Jun 26, 2013 | Marketing through Social Media, Marketing your Content, Uncategorized
Blogging: The Rule of Authority On or off-line, people trust, follow, and share the wisdom and content of those they feel have greater authority than themselves. As children we accepted the authority of our parents, babysitters, teachers, the police, and clergy. When... Read More
