by evezzetti | Dec 13, 2013 | Consulting for Business Growth
It’s that time of year again. Time to set some goals. For many, goal-setting is an oft-dreaded activity, one where you sit in front of a blank screen or sheet of paper, infected with writer’s block, unable to bring anything of value to mind. What about setting goals... Read More
by evezzetti | Aug 15, 2013 | Marketing via Pay-Per-Click Programs, Uncategorized
AdWords Success Tip: Prioritize Your Campaigns Working with Google AdWords you quickly learn: It is one thing to create and monitor the activity of a campaign. It’s another thing to know what actions to take based on the data you collect. You’ll see... Read More
by evezzetti | Aug 6, 2013 | Blogging Creation Services
4 Reasons Blogging is Better for Business than Twitter What am I, crazy? Am I suggesting that you stop with the 140-character thing and get back to writing articles? Don’t world communications revolve around Twitter? To answer the first question, there was a... Read More
by evezzetti | Jul 24, 2013 | Marketing via Pay-Per-Click Programs
The Flip Side of Google AdWords “Automated Intelligence” Be careful when you let Google do the thinking for you in pay-per-click! Last week, one of my Google AdWords clients ran through their entire ad budget within a few of days. That might be fine for some... Read More
by evezzetti | Jul 17, 2013 | Marketing through SEO, Uncategorized
Video or Podcast: Which is Right for Your Business? Video or Podcast: If you are a business owner it is no longer a question of whether you should invest in internet broadcast such as YouTube or a Podcast. The only question is: which is right for your business? Don’t... Read More