E-mail Marketing

Spam filters are one obstacle to overcome; reader apathy is another. Without relevance to the reader, your messages will be deleted in a nano-second. Lucid developes e-mail campaigns for clients only when we’ve determined that they are a marketing method which could produce results. We typically create small campaigns aimed at highly-targeted audiences, focused on gathering data that allows us to determine the right time, frequency, and subject lines for the e-mail, and the type of message that will result in a purchase or inquiry call.